Whether engaging social media, online selling, or in-person sales (via fairs, performances, or retailing), creating a cohesive aesthetic is the “branding” of the arts.
Social media is an extremely integral part of your art business, but it can be extremely overwhelming. Where should you focus your energy? What’s the difference between Facebook, Instagram, and Twitter? Should you be on Snapchat or TikTok? How do you avoid endless scrolling? Cait Milberry will answer your questions and help you develop a sustainable strategy that works for you.
Cait is a strategic advisor and marketing manager with over a decade of experience working with brands, bands, and various businesses across North America. Her focus is building and implementing sustainable strategies and creating content that backs them up.
Time slots are available for Zoom or in-person meetings (in-person sessions will take place at the ArtsLink NB office at 228 Germain St. in Saint John).